It's third time this year that Google has updated the guidelines for assessors experts assessing the quality of search results and the pages displayed in it. Portrait of a young sisters twins playing in summer sunset on sea. On white fur background Pajamas party for kids. Portrait of a cute twin sisters close up Seven Sisters Falls. Google representative said to the Merkle Company that they are constantly testing various formats to give users the most useful information.
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It should be recalled that in , Google received about 35 thousand messages about spam from users every month. The share of Google in the search market grew from At the same time, the share of Google Image Search fell to This information has come from analysts of the American company Jumpshot in partnership with co-founder Moz Rand Fishkin.
During the research, they analyzed search data in Google Search, Images, Maps, YouTube, Yahoo, Bing, Amazon, Facebook, Reddit and Wikipedia for the period from October to May with a sole purpose to determine the resources that accounted for the largest number of search engines Sessions and traffic. Generally, at this period Amazon's share went up from 0.
Bing and Yahoo both showed growth of up to 2. The number of search sessions in Google has exceeded 30 billion a month as of October The results of the organic search in went down to the bottom. November gave the highest rates of search activity without clicks and was ranked at At the same time, the lowest indicator was in October, which is only According to Jumpshot, the largest traffic is generated by Google: During this period, YouTube also showed better results and went up by 0.
Google AdWords users all around the world noticed that is a new keyword-level bidding interface is launching soon. Google will show recommended bids for different ad positions on the page, even if the bid simulator for this keyword is not available. Some phases were also changed a little bit. Instead of the "top of the page" is now replaced by "over all organic results"; instead of "first position" the tab "over all other ads" will be now used.
There was no official launch announcement yet. Let us remind you that Google AdWords changed algorithm of work of the Optimizer of the price for conversion last week. Now this restriction is lifted. Merkle agency specialists noticed that Google is testing a new format for price expansion in product listings.
Testers put the product price, which is shown at a discount, and the crossed-out original price on the right side. As a result, users immediately see that the product participates in the promotion. Testing is carried out in the mobile and desktop Google versions. As noted in Merkle, this format of displaying information about the discount allows you to save space in the ad and show other extensions free delivery, product rating.
In addition, it helps to increase CTR ads and highlight company offers among competitors' ads. Testing is conducted on a limited scale. Google representative said to the Merkle Company that they are constantly testing various formats to give users the most useful information. John Mueller, Google spokesman described the way the search engine targets search results for users living in different regions of the globe.
For geotargeting we use mostly the ccTLD or search console setting, so place the server. Apparently, now this factor is not counted. Google reports that in the coming months, it will completely stop cooperation with certificates issued by WoSign and StarCom certification centers. The change will take effect with the release of Chrome 61, which is expected in mid-September.
It will affect the certificates issued before October 21, , the period of validity of which has not yet expired. After the release of Chrome 57, the browser partially stopped trusting the old certificates. An exception was made for websites that are among the first million in the Alexa rating. From now on, all certificates from these centers will be banned.
Websites that still use certificates from StarCom and WoSign should urgently consider replacing them, so as to minimize any inconveniences to Chrome users," reports Google. Starting with the Firefox 51 the certificates are considered to be invalid. At the same time, the support of certificates issued before October 21, is still preserved.
It's third time this year that Google has updated the guidelines for assessors experts assessing the quality of search results and the pages displayed in it. This time, the changes are even smaller than in the previous version of the document, which was published in May The latest innovations will mainly be interested to SEO specialists who work with non-English pages.
For instance, the pseudoscientific and fake content details have been clarified, comments displaying pornographic ads on websites that do not contain adult content have been removed, new examples of pages with the lowest quality have been introduced, as well as a completely new section on the display of results in English for non-English-speaking locales.
There are changes that are purely of a natural style: The section on using the Foreign Language label for pages in a foreign language like Ukrainian and Russian is replaced with an example of Catalan and Spanish. A complete guide for assessors Google is a pages book. It should be recalled that the Google assessors guide has already been updated in March and May this year.
The main changes aimed at combating dubious content in search results took place this March.
We publicly state that we have factors when it comes to scanning, indexing and ranking. Happy small kids relaxing in bedroom Birthday party sisters. In the future, you can use the information to create your website, blog or to start an advertising company. Women having Asian Little Chinese sisters playing at inflatable castle. According to Gary Illyes, auditing of links is not necessary for all websites at the present moment. Pricing Reset.
According to him, there are many affected companies, including large corporations. At the Blue Mountains Family portrait: The change will take effect with the release of Chrome 61, which is expected in mid-September. For instance, one algorithm can be used to display a letter on the search results page.